You may have heard that advertising has become a major business in the digital age.
But if you are looking to find new ways to reach your audience, you might want to consider how the new ad buying landscape works.
The information in this article is based on research from Nielsen.
Nielsen is the company that provides data to TV networks, advertisers, and the public.
This article is not the official Nielsen ad reporting and advertising reporting for the 2018-2019 television season.